What launching a board game and raising $70k on Kickstarter taught me about failure
A couple of years ago, I launched Patriot: The Board Game on Kickstarter (no longer for sale!). Raised $70k, had over 2,000 people on the waitlist, and even snagged a meeting with Kickstarter’s game execs, which got me featured on their platform. It was a pretty good campaign for a first time launch in a very competitive […]
Your Guide to Digital Marketing
 Google Images exists because of a dress. Yep, you read that right. When Jennifer Lopez showed up at the 2000 Grammys in that iconic green Versace gown, people flooded Google searching for photos. The surge in demand led the search engine to introduce the image search function. I BLAME J-LO.. ! But the truth […]
How to Develop a Market Size Assessment: A Beginner’s Guide
When starting a business or launching a new product, understanding your market size is crucial. But what exactly is a market size assessment, and why does it matter? Let’s break it down into simple terms, so even if you’re new to the concept, you’ll get a solid grasp on what it is and how to […]
Next Steps: How do I launch and scale up?
Let's wrap up all of our learning and think about how to launch!
Build a Lean Canvas: How do I build a lean canvas, and who is it for?
Disseminate important information from your business plans and pitch decks in a simplified, punchy way
Build a Business Plan: How do I build a business plan, and who is it for?
Find out how to build a business plan, who the audience is, and how to master them
Discover the strategies our experienced people in entrepreneurship use to perform their market analyses, establish resilient businesses and execute advertising campaigns without a hitch.
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