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Startups

admin_ideafloat
admin_ideafloat on Jan 8, 2025
Startups

What launching a board game and raising $70k on Kickstarter taught me about failure

A couple of years ago, I launched Patriot: The Board Game on Kickstarter (no longer for sale!). Raised $70k, had over 2,000 people on the waitlist, and even snagged a meeting with Kickstarter’s game execs, which got me featured on their platform. It was a pretty good campaign for a first time launch in a very competitive […]

Jono Kirkham
Jono Kirkham on Aug 20, 2024
Blog

How to Develop a Market Size Assessment: A Beginner’s Guide

When starting a business or launching a new product, understanding your market size is crucial. But what exactly is a market size assessment, and why does it matter? Let’s break it down into simple terms, so even if you’re new to the concept, you’ll get a solid grasp on what it is and how to […]

Wes Kirkham
Wes Kirkham on May 22, 2024
Blog

Cashflow… its a Business Maker or a Business Breaker

  In this article you will learn: The difference between cashflow and profit Why managing cashflow is critical for your business Ways to manage cashflow Prelude When I worked in the Banking industry in the 1990’s, a lot of my time involved interacting with and supporting small to medium sized businesses. Quite often I’d come […]

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Discover the strategies our experienced people in entrepreneurship use to perform their market analyses, establish resilient businesses and execute advertising campaigns without a hitch.

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